Freshbet casino

Cookie Policy

This Cookie Policy explains how we use cookies and similar tracking technologies on our online gaming platform. By continuing to use our services, you acknowledge that you understand and agree to the use of cookies as described in this policy. This policy complies with UK data protection regulations and gambling industry standards.

What Are Cookies

Cookies are small text files that are stored on your device when you visit our website. These files contain information that helps us provide you with a better gaming experience and ensure the security of our platform. Cookies enable us to remember your preferences, maintain your session, and deliver personalised content. We also use similar technologies such as web beacons, pixels, and local storage to enhance functionality and gather analytics data about how our services are used.

Types of Cookies We Use

Our platform utilises several categories of cookies to provide comprehensive gaming services:

  • Essential cookies that are necessary for the basic operation of our gaming platform and cannot be disabled
  • Performance cookies that help us understand how visitors interact with our website by collecting anonymous usage statistics
  • Functional cookies that remember your preferences and personalise your gaming experience
  • Advertising cookies that deliver targeted promotional content based on your interests and gaming behaviour
  • Security cookies that protect against fraudulent activity and ensure account safety
  • Analytics cookies that provide insights into website performance and user engagement patterns

Essential Gaming Cookies

Essential cookies are fundamental to the operation of our gaming platform and cannot be disabled without significantly impacting functionality. These cookies enable core features such as user authentication, session management, and secure payment processing. They ensure that you can log into your account, place bets, and access your gaming history. Essential cookies also maintain your language preferences, currency settings, and other basic configuration options that make your gaming experience seamless and secure.

Performance and Analytics Cookies

We use performance cookies to monitor and improve the quality of our gaming services. These cookies collect anonymous information about how you use our website, including which games you play, how long you spend on different pages, and which features you access most frequently. This data helps us optimise game loading times, identify popular gaming content, and enhance overall platform performance. Analytics cookies also help us understand user behaviour patterns and identify areas for improvement in our gaming offerings.

Functional and Personalisation Cookies

Functional cookies enhance your gaming experience by remembering your preferences and customising content delivery. These cookies store information about your favourite games, betting preferences, display settings, and notification choices. They enable us to provide personalised game recommendations, customised promotions, and tailored gaming content that matches your interests. Functional cookies also remember your communication preferences and help us deliver relevant updates about new games and special offers.

Advertising and Marketing Cookies

Our advertising cookies enable us to deliver targeted promotional content and measure the effectiveness of our marketing campaigns. These cookies track your gaming preferences and behaviour to present relevant bonus offers, tournament invitations, and promotional materials. They help us avoid showing you irrelevant advertisements and ensure that marketing messages align with your gaming interests. Advertising cookies also enable us to measure campaign performance and optimise our promotional strategies.

Third-Party Cookies

Our platform may include third-party services that set their own cookies on your device. These may include payment processors, game providers, customer support tools, and analytics services. Third-party cookies are governed by the respective privacy policies of these external providers. We carefully select our partners to ensure they maintain appropriate data protection standards and comply with UK regulations. You can manage third-party cookies through your browser settings or by contacting us directly.

Cookie Duration and Storage

Cookies on our platform have varying lifespans depending on their purpose and function. Session cookies are temporary and are deleted when you close your browser, while persistent cookies remain on your device for a specified period or until manually deleted. Essential security cookies typically last for the duration of your gaming session, while preference cookies may be stored for several months to maintain your personalised settings. We regularly review and update cookie expiration periods to ensure they align with their intended purposes.

Managing Your Cookie Preferences

You have control over how cookies are used on our platform and can manage your preferences through several methods:

  • Use our cookie preference centre to enable or disable specific cookie categories
  • Adjust your browser settings to block or delete cookies automatically
  • Contact our customer support team to request specific cookie configurations
  • Use private browsing mode to prevent cookies from being stored permanently
  • Clear your browser’s cookie storage to remove existing cookies from your device

Browser-Specific Cookie Controls

Most web browsers allow you to manage cookies through their settings menus. Here are instructions for popular browsers:

  • Chrome: Access Settings, then Privacy and Security, followed by Cookies and other site data
  • Firefox: Navigate to Settings, then Privacy & Security, and manage cookie preferences under Enhanced Tracking Protection
  • Safari: Go to Preferences, select Privacy, and manage cookie settings and website data
  • Edge: Open Settings, choose Privacy, search, and services, then configure cookie preferences
  • Opera: Access Settings, go to Advanced, then Privacy & Security, and manage cookie options

Contact Information and Updates

If you have questions about our cookie practices or need assistance managing your preferences, please contact our data protection team. We regularly review and update this Cookie Policy to reflect changes in technology, regulations, and our gaming services. Significant updates will be communicated through our website and email notifications. Your continued use of our platform after policy updates constitutes acceptance of the revised terms.